Clean Beauty
Clean personal care products took much longer to find than most other avenues of clean products. The beauty industry is severely lacking in regulations when in comes to questionable ingredients and thus things like heavy metals, endocrine disrupters, parabens, phthalates, hormone disrupters, carcinogens and a myriad of other chemicals are still present in many everyday products used by millions of people.
Enter Beautycounter, an industry disrupting beauty brand who not only stands for higher transparency but goes above and beyond in testing and sourcing and is leading the clean beauty movement. Beautycounter is a B-corp certified brand with around 2800 ingredients we refuse to use in our products that are known to harm us. This is far greater than the roughly 600 ingredient “hotlist” in Canada that is not regulated at all and even surpasses the EU’s 1400 banned ingredients by a long shot.
Not only does Beautycounter go above and beyond to create clean and safe products for the whole family, they are strongly advocacy based, meaning they lobby the governments in both the US and Canada for better regulations and changes to legislature and laws which would require all beauty brands to step up to the plate and be more transparent and use safer ingredients. No one else in the industry is doing what Beautycounter is doing.
To get a better glimpse into Beautycounter and what they are about, take a peek at this quick video:
If you would like to learn more, try a sample of our incredible product or see how you can help us spread our mission to get cleaner products into the hands of everyone, while also earning free product, please fill in the form on the Contact Page and I’d be happy to get in touch.